What to expect at India’s biggest fashion festival, this weekend!

Alas, the wait is over! The StyleCracker Borough hits the turf tomorrow and we couldn’t be more thrilled. An impressive gala with the most eminent fashion labels, a hoard of appetizers & drinks, personal styling, a kid’s playground – and the list is endless. Here’s a sneak peek at what to expect at a weekend never seen before.



Don’t miss the opportunity to enter the biggest fashion festival without having the need to spend a buck.
What’s more? The first hundred walk-ins will get exciting giveaways from our lovely brands. So, spread the word and buckle up for the unforgettable ride at the Borough tomorrow!



With a host of the most exclusive brands to shop from, the StyleCracker Borough offers you over hundred fashion brands catering to distinct tastes and categories. Come over and shop away the week’s exhaustion in air-conditioned spaces.



We have taken care of the refreshments just as we did for your shopping endeavours. Curated by Bombay Fusion, the food and bar section will serve delectable edibles and drinks from over twenty food brands. From Indian and Chinese to Lebanese and Continental – every cuisine and preference is taken care of. In case, you’d like to dwell further into the foody details, simply click here!



Why let the kids sink into boredom as you shop? Drop them at The Playground curated by Laila Kizilbash while you shop away hassle free. The StyleCracker Playground is designed to keep kids of every age entertained with activities like laser tag, trampoline park, pony enclosure, DIY and Art Station and lots more!



An intimate, invite only space for buyers, industry experts and the media to discover, meet and get direct access to the Borough’s top brands and designers. StyleCracker introduces a massive platform for the top-most, elite labels to present their collection to interested fashion folks.



Here’s your chance to get your hands on StyleCracker’s personalised boxes, curated by celebrity stylists based on your personality, preferences and budget.  Add them to your cart before 2 PM and avail a 25% discount on your box! Wait, there’s more.
Introducing pre-curated SC Boxes ranging from Rs.1,500 to Rs.2,500, which will be cumulating exclusive jewellery from across the jewellery brands at the Borough. So, don’t forget to get yours this weekend.



All that is available at our online shopping portal will now be live at our offline shopping space at the Borough. Make sure you drop by to find an exciting collection of apparel and accessories.



Your perfect deal for this Saturday night – Only 400 passes up for grabs for the Luna after party. Get yours only at the Borough tomorrow!



Get a chance to bag some expert styling tips solely based on your unique personality and preferences. Get in touch with StyleCracker’s celebrity stylists for some personalised styling tips.
Lastly, don’t forget to carry your unique sense of fashion along with you to the StyleCracker Borough!

Where: Mahalaxmi Racecourse

When: 8th and 9th April, 2017

Timing: 10 AM to 10 PM

Click here to RSVP to #SCBMumbai

See you this weekend!