If the past few runway seasons are proof, then the minimalist and sporty trend is here to stay. For girls like us, who are used to dressing OTT this can be a tricky trend to change to. But not to worry – Land of August is here to save the day. Clean, urban and simple, this label is the perfect go-to for a minimalist look. 60 per cent classy and 40 per cent trendy is how they balance their aesthetic. The emphasis is on fit, finish and tailoring and the fabrics range from top quality cotton to silk and neoprene.
Here are some of the season’s key looks from Land of August with tips from the label on how you can style them for a minimalist statement.
SC PICKS: Vintage midi, Rs.10,000
LAND OF AUGUST STYLE TIP: A statement piece like oversized vintage studs or a vintage black handbag work well.
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HERE! SC PICKS: Linear tube dress, Rs.15,000
LAND OF AUGUST STYLE TIP: Nude heels will give you added height and will also add length to your legs.
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HERE! SC PICKS: Midi with back detail, Rs.14,500 (without the jacket), Rs.18,500 (with the jacket)
LAND OF AUGUST STYLE TIP: A reverse French manicure (black and nude) is the perfect beauty update for this look.
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HERE! SC PICKS: Colour-blocked 60’s tunic, Rs.6,000
LAND OF AUGUST STYLE TIP: Pair it with an envelope clutch for a fuss-free look.
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HERE! SC PICKS: The classic wrap, Rs.7000
LAND OF AUGUST STYLE TIP: Go for bright red lips and keep the rest of your make-up totally bare for a head-turning effect.
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HERE! SC PICKS: Monochrome pant suit, Rs.13,000 (with the crop), Rs.10,000 (without the crop)
LAND OF AUGUST STYLE TIP: A briefcase handbag and mules will make this look more powerful.
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HERE! .SC PICKS: Skirt suit, Rs.14,000
LAND OF AUGUST STYLE TIP: Pearl studs or an understated broach will add an interesting twist.
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HERE!
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